“Brevity without substance is useless.” This statement in Bryan Garner’s HBR Guide to Better Business Writing spoke to me.
If you regularly read this blog, you know I’m a big fan of writing concisely, and observing the rule of 42-14-2. However, sometimes a longer sentence is easier to understand than a shorter sentence. And, a paragraph may be easier to understand than a single sentence.
Garner sums up your goal as follows; “Provide only the information the reader needs to understand the issue—no more and no less.”
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