Guest post format example

Format your guest bloggers’ posts for maximum impact

When you go to the effort of snaring a guest writer for…
Elizabeth Kricfalusi

Three Decisions You Need to Make Before Setting Up Your New Blog

Elizabeth Kricfalusi's Tech for Luddites blog makes technical…
Let's talk trash

Save your trash to feed your blog

Writers often cram too many ideas and facts into their first…

Guide your readers better than this trail guided me

I got lost. A poorly marked hiking trail sent my husband and…

Please edit like a traitor

As a writer, your first loyalty should not be to yourself. Instead,…

Blogging Q&A with advisor Richard Rosso

Richard Rosso, senior financial adviser for Clarity Financial…
blog post formula

Blogging with James B. Stewart of The New York Times

Looking for ideas on how to structure your blog posts? Newspapers…
san Weiner's presentations

Ouch, LinkedIn, why did you do that to me?

If you’ve ever doubted the value of hosting content of…

Say “No” to jargon!

Jargon hurts your communications. I found a great quote about…
romantic couple enjoying their love in kitchen

Communicating your value to clients with Steve Lishansky

Focusing on your clients instead of your firm is something I…
Investment Writing logo

Your bad luck can become your good fortune

"How did you get that great website name?" People sometimes ask…

Writing wisdom from novelist Gish Jen

A conversational writing style helps your blog appeal to…
Kathy Goughenor

5 Secrets to Finding the Best Virtual Assistant to Streamline Your Financial Advisor Blog

Saving time and energy by using a virtual assistant (VA) seemed…
lollipop

Your “lollipop” doesn’t say what you think

Choose your words with attention to the many ways they may be…

Focus on readers with “The Language of Trust”

The Language of Trust tells you why and how you can sell more…

Blogging Q&A with James McDonald

James McDonald of Index Strategy Advisors, a Houston-based firm…

How to blog without giving it all away

  "I can't guest blog for you because I don't want to…

Don’t sabotage your website’s news page

A news page featuring your firm's mentions in the media can…