define your audience

4-step process to define your audience

Do you take the time to define the audience for whom you're writing?…
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Mistake Monday

MISTAKE MONDAY for October 31: Can YOU spot what’s wrong?

Can you spot what’s wrong in the image below? Please post your…
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Don’t be a monologophobe!

Don’t be a monologophobe!

“A monologophobe…is a writer who would rather walk naked…
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Top posts from 2022’s third quarter

Check out my top posts from the third quarter! They’re a…
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Brainstorm ideas for your publications

Brainstorm ideas for your publications

Have you ever struggled to generate topics for your blog posts,…
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Mistake Monday

MISTAKE MONDAY for September 26: Can YOU spot what’s wrong?

Can you spot what’s wrong in the image below? Please post your…
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Why you must proofread

Why you must proofread

Your eyes don’t catch all of your typos and neither does your…
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What do sidebar and ESG have in common?

What do sidebar and ESG have in common?

Do you know the answer to the question I posed in the title of…
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Mistake Monday

MISTAKE MONDAY for August 29: Can YOU spot what’s wrong?

Can you spot what’s wrong in the image below? Please post your…
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how spell OK, not okay

OK, not okay

Did you know that “OK,” not “okay” is the correct spelling…
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Mistake Monday

MISTAKE MONDAY for July 25: Can YOU spot what’s wrong?

Can you spot what’s wrong in the image below? Please post your…
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Use a comma between consecutive adjectives?

Use a comma between consecutive adjectives?

When two consecutive adjectives modify the same noun, you’re…
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Top posts from 2022’s second quarter

Check out my top posts from the second quarter! They’re…
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When to capitalize prepositions in titles

When to capitalize prepositions in titles

When you’re writing a heading, headline, or title using title…
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Mistake Monday

MISTAKE MONDAY for June 27: Can YOU spot what’s wrong?

Can you spot what’s wrong in the image below? Please post your…
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Down with meaningless claims!

Down with meaningless claims!

This blog post was inspired by a section in Business Blather:…
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When to send an article to the expert, not an editor

When to send an article to the expert, not an editor

If you work in a marketing or editorial group, the pieces that…
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10-minute boosts for your financial content marketing

Financial content marketing helps you to attract new clients…
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