Nice analogy for asset allocation
A good story or analogy can boost the power of your communications. It will linger long after the rest of your conversation fades.
I like the following example, which I found in “Tuning up implementation of modern portfolio theory” by Scott MacKillop:
Now let’s talk about combining managers in portfolios. The legendary football coach Knute Rockne said: “As a coach, I play not my 11 best but my best 11.”
This is how we should build portfolios.
I’m no football fan. I won’t even watch the Super Bowl. But this quote resonated with me. I threw my copy of Investment News, where this appeared, into my office so I could share it with you.
Anne Miller’s Metaphor Minute makes a similar point about analogies. You can read it here: http://www.linkedin.com/share?viewLink=&sid=s971846716&url=http%3A%2F%2Fwww.annemiller.com%2FMMArchive%2FMM20120301.asp&urlhash=gIOE&pk=member-home&pp=19&poster=2862670&uid=5587162119729590272&trk=NUS_UNIU_SHARE-title