Guest post: “Do Questions Make Good Titles?”
Do Questions Make Good Titles? By Ady Dewey In finance-related writing, it seems that titles posing questions are popular. Scan the news, or bloggers’ posts, on any given day and you’ll find queries as headlines. Is it an effective approach? It depends on the question. In my opinion, literal questions can be more successful than […]
Technology tip: How to create a low-tech virtual class
“How can I create a for-profit virtual class without spending lots of money?” Several people have asked me this question, so I figure it’s time for a blog post sharing my low-tech secrets. I’m no techno-geek. If I can manage the technology discussed here, so can you. None of it is outrageously expensive. In fact, […]
Refresh your grammar and usage skills with Mistake Monday
Test your editorial skills on Mistake Mondays! This weekly feature on the Investment Writing Facebook page displays samples of poorly written or inadequately proofread content for readers to critique. Readers often come up with great suggestions for tweaking the content. You may find inspiration in their comments. At a minimum, you’ll receive a mini-refresher on […]
Poll: Advisor vs. adviser
Which spelling is correct—advisor or adviser? Google argues for advisor. Searches yielded 741 million results for advisor versus only 132 million for adviser. The SEC favors “adviser.” When I ran a poll on this topic in 2012, “advisor” won over “adviser,” 79% to 21%. Most of my clients prefer “advisor,” too. However, some people whom […]
How a blogging buddy can help your financial planning or investment blog
Accountability works. You’re probably familiar with the benefits of the accountability imposed by a financial plan or investment policy statement. So, here are suggestions for how to make a blogging buddy work for you – and for your buddy, too. This is an idea I’ve discussed in “Blogging buddies: Financial bloggers’ secret weapons.” I see […]