Do NOT send your newsletter via your email

Do NOT send your newsletter via your email

Are you thinking of starting a newsletter and sending it via your firm’s email? Stop. Sending newsletters using your firm’s email client—whether it’s Microsoft Outlook or some other program—is a bad idea. It can anger people, and handicap the delivery of your newsletter. But, don’t worry. There’s an easy solution. An easy way to annoy […]

Test your proofreading skills with Mistake Monday

MISTAKE MONDAY for September 10: Can YOU spot what’s wrong?

Can you spot what’s wrong in the image below? Please post your answer as a comment. There’s more than one problem.       I post these challenges to raise awareness of the importance of proofreading.

i.e. versus e.g.

I.e. versus e.g.–which is correct?

I.e. versus e.g.—do you know the difference between the two? I confess that I often do a Google search to remind myself of which is which. That’s one of the reasons I’d like to abolish these terms from the English language. But they’re not going away, so let’s examine them. Meaning of i.e. versus e.g. […]

Test your proofreading skills with Mistake Monday

MISTAKE MONDAY for September 3: Can YOU spot what’s wrong?

Can you spot what’s wrong in the image below? Please post your answer as a comment. Hint: This is a problem that spell-checking software won’t catch. I post these challenges to raise awareness of the importance of proofreading.  

irrelevant press releases

Quit sending irrelevant press releases!

As the editor of a monthly magazine, I receive many irrelevant press releases. All that those press releases achieve is to annoy the heck out of me. Your lesson from this? Quit sending irrelevant press releases. Learn what topics are relevant How do you learn what’s relevant? Of course, the fastest solution may be to […]