The Future of Marketing is a Newsroom Mentality

Investment management marketing is taking forms that were inconceivable…
Currier & Ives image

Museums can inspire your blog posts

Museums are one of the reasons I never run out of blog post ideas.…

Week 3 of the virtual book tour for Financial Blogging: How to Write Powerful Posts That Attract Clients

To see what you missed on the virtual book tour for Financial…
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Blog like a college applicant

Finding topics for your financial blog posts can be challenging.…
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What people are saying about “Financial Blogging”

"One of the best investments you'll make" This "book will be…

Week 2 of the virtual book tour for Financial Blogging: How to Write Powerful Posts That Attract Clients

To see what you missed on the virtual book tour for Financial…

The FVP — The Fee Value Proposition

Communicating fees to clients and prospects challenges many advisors.…
Raccoon in squirrel feeder

Do you want unexpected visitors to your blog?

The appearance of a raccoon on my squirrel feeder made me think.…

Follow the virtual book tour for Financial Blogging: How to Write Powerful Posts That Attract Clients!

Last week marked the start of my month-long virtual book tour…

Quantitative easing for regular folks: 3 lessons from The New York Times

"Quantitative easing" pops up regularly in economic and market…
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Video overview of the Investment Writing blog

In case you haven't seen it, here's a video overview of the Investment…
I'm great

The State Farm approach to sales language

Self-congratulatory language doesn't cut it in today's marketing.…
Goto Fumio

Dear husband, please stop

You can learn a writing lesson from my dear husband. It drives…

5 tips for getting your experts’ cooperation when you need it

I heard high praise for the roundtable that investment marketer…

Rethinking the traditional content process

John Refford's tweets and posts about marketing technology caught…
business writing in the digital age

Keep it short, but mix it up

Short sentences are easier to read. But many of us learned to…
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Top five posts from the second quarter of 2013

In case you missed them, below is a list of the top five posts…
Top posts on InvestmentWriting.com

Don’t hire a proofreader

Don't hire a proofreader for your blog, says Michael Hyatt in Platform:…

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