Top posts on

Top posts from 2016’s fourth quarter

Top posts on InvestmentWriting.comCheck out my top posts from the last quarter!

They’re a mix of practical tips on marketing (#1, 7, 8, 10), blogging (#2), writing (#3, 5, 6, 9), investment commentary (#4, 6), and newsletters (#7).

  1. Get more mileage out of your financial webinar or podcast—Recycle your content! It’s one of the best ways to boost your marketing productivity.
  2. Controversial topic spurs LinkedIn discussion
  3. 3 ways writers drive investment professionals crazy—This is the flip side of #5.
  4. Market commentary for index investors
  5. Why experts love bad writing
  6. Mind maps: can they win buy-in for your writing?
  7. Print newsletter vs. e-newsletter for financial marketers—Print communications may seem old-fashioned, but they can reach your audience when electronic communications can’t.
  8. 4 tips for mutual fund fact sheet templates
  9. Infographic: Manage writing by committee—Many financial writers struggle with this challenge.
  10. 6 design tips for your first infographic