After Joe Polidoro of Polidoro Marketing and I traded emails about influencer marketing for investment managers, I asked him to contribute this guest post. Is there a place for influencer marketing in asset management? By Joe Polidoro “Influencer marketing” is such a buzzword that it’s lately been declared dead. But word-of-mouth and peer […]
What will your readers think if they see Latin text where your photo caption should be, as in the image below? They may wonder about more than your proofreading skills. They may wonder if your lack of attention to detail extends into your professional services. That’s not good. It’s okay to use placeholder text, but […]
Can you spot what’s wrong in the image below? Please post your answer as a comment. I post these challenges to raise awareness of the importance of proofreading.
If only I had paid more attention to the rules of grammar, punctuation, and usage when I was younger, I wouldn’t make so many mistakes today. I feel embarrassed because some people look to me for guidance about how to write better. Oh well, my mistakes help me to feel empathy for everyone who makes […]
Can you spot what’s wrong in the image below? Please post your answer as a comment. This one didn’t jump out at me when I reviewed the image. Will you do better than I did? I post these challenges to raise awareness of the importance of […]